TAG Heuer has finally placed on the market its first smartwatch, the TAG Heuer Connected. At first it may seem a normal TAG Heuer Carrera instead is - to paraphrase Jean-Claude Biver, CEO TAG Heuer - the perfect combination of the Watch Valley and Silicon Valley.

Made in collaboration with Google and Intel it encloses a 1.6 GHz Intel dual-core processor with 1GB of RAM, 4GB of ROM and a 410 mAh battery with over 24 hours of battery life. With Bluetooth and Wi-Fi it is recharged via USB and it comes with motion sensors and tactile. It has a microphone for calls and voice interface on the left side.

The new TAG Heuer Connected is available in three "watch face" by 42 mm with a 1.5-inch LCD screen with touch support. The digital dials that reproduce the appearance and functions of a real dial, complete with shadows under the hands and sunray effect to light, refer to the Carrera collection design including hands, date window, indices, counters and small. It is light and equipped with a black vulcanized rubber strap with hooks closing Titanium, the watch also comes in six colors: red, blue, white, orange, green and yellow.

TAG Heuer has created a dedicated website (www.tagheuerconnected.com) to this new Smartwatch to share their photos with the wrist watch through the hashtag #tagheuerconnected.

Bedetti is the official licensee TAG Heuer, and it is waiting for you in the store in Piazza San Silvestro to show you the new smartwatch, the result of a perfect combination of luxury watchmaking, software and hardware.